Applied technology color solution of “color material design”
Technology overview
Our group's color solutions are technology that uses color data and color technology accumulated around the world to create the colors you need.
The color gamut that can be expressed differs depending on the display medium such as the monitor or printed material. Therefore, proper color management is required to accurately represent the colors intended in the design. Also, there are individual differences in how colors appear. Depending on the "color combination" of the created design, people with color blindness or cataracts may find it difficult to distinguish between them, which may lead to misjudgment of information and a major accident. We will solve these problems using the vast amount of data we have accumulated and color technology.
Product Case Studies
color management
Color management is a system that understands the color characteristics of devices such as monitors, printers, and printers, and matches the colors.
Our group has evolved color matching technology and is developing a wide range of color solutions, including technology that brings out the true colors of inks and inks that pursue vivid expression.
color universal design
Our group's color solutions are also used in color universal design.
We are working to solve social problems, from developing color blindness and cataract simulators to proposing solutions using color technology.
Solutions for colorblind people
By using the color management tool Lioatlas™, you can convert it into a color scheme that is easy for color-impaired people to distinguish, and easily deploy it in packaging, signage, and web design.
Solutions for people with cataracts
It is said that almost 100% of senile cataracts occur in people over the age of 80. By evolving technology to make images vivid and natural, we have created a color scheme that is easy to see even for people with cataracts. This vivid image conversion technology is also applied to newspaper pages.
